Motor Boats by the numbers! A thank you to our 782,844 online readers (and more)


Give or treat yourself to a subscription to Boats in Motion print + digital and for only 39 euros a year you get the magazine at home plus read it on your PC, smartphone and tablet. With a sea of advantages.

We started far back with Boats on the Web, now two years ago. What pays off, however, is the consistency and quality with which a project is carried out. And above all, a boundless passion for boating and powerboats that we work with every day and share with our readers. Today we on the Motor Boats team are overjoyed to celebrate with you who follow us our success on major social networks
e Instagram: over 10,000 followers on each of the two platforms for a total of over 20,000 fans on social. And in 2020, to date, nearly 800,000 users and over one million sessions. Online numbers that go hand in hand with the magazine’s print and digital readers and users per issue, which number almost 57,000! Well, today we want to thank you all!

And now hold on to your hats because we are coming in more loaded than ever on YouTube as well , and it’s going to be fun!

Motor Boats by the numbers!

The numbers of Motor Boats in 2020 are record-breaking. From January 1 of this year to date, these are the main achievements of the magazine.

  • Users: 782,844
  • Page views: 1,590,470
  • Average session duration: 1.04 minutes
  • Facebook: 10,917 followers
  • Instagram: 10,008 followers
  • Readers/users per issue of the paper and digital magazine: 57,000

Motor Boats on Youtube

With such a large and heterogeneous digital audience, we have also decided to enhance our Youtube channel to offer even better content in the form of videos. We are so far at 453 subscribers with 160,000 total views in the last 365 days. Now we are ready to multiply these numbers, with another project whose first details we will reveal in December. There will be a palinesest with a whole series of weekly events designed for people who love powerboats, like us.

Goals for the future

With data like this one can only be satisfied, but it is certainly not the time to sit on our laurels. For next year, we aim to exceed one million users and readers by also increasing the more than 100,000 users who read our English-language site. And then the other focus will be the online Youtube channel to provide new and updated content, including video. Lots of new things coming, then, for 2021. Stay connected!


Interviews, boat trials, webinars. The whole world of powerboats, minute by minute. But on video! CLICK HERE To sign up, it’s free!


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