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What do visitors like most about the first digital boat show, the only one where you can go boating all the time, even in this challenging era?
The 120,000 people who have already visited Milan Yachting Week – The digital boat showin the first 50 days since it opened, have wandered among 50 booths visiting 360,000 products of all kinds: boats, accessories, electronics, services, tourism.
234,000 visits aboard 106 boats
But one of the areas of the digital show most appreciated by visitors to Milan Yachting Week is definitely the harbor. In fact, the two ports.
In fact, our digital boat show has two ports, the one for sailboats and the one for powerboats.
They like it, and a lot, the Milan Yachting Week port, where as many as 106 boats are already moored. And new models are arriving every day. The liking is shown by the data. Of the 360,000 products visited, 65 percent were boat visits. This means that 234,000 people virtually boarded the 106 boats on the water. All without assemblage problems, thanks to digital!
There is another reason in the success of port visits to Milan Yachting Week-theworld’s best shipyards are present.
Any names? Prestigious brands such as Amel, Grand Soleil, Pardo, Franchini, Sunseeker, Sacs, Fjord, Sealine, Pirelli, Nautor’s Swan, Hallberg Rassy, Hanse. Just to name a few.
And then at Milan Yachting Week there is something you don’t expect at a boat show, the most famous and beloved boat of Italians, Luna Rossa,which begins its America’s Cup adventure in New Zealand in December. Luna Rossa’s pavilion has already totaled 38,000 visits and will attract the attention of all Italians in the coming months.
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